Virginia Press Room
Tourism $$ in Virginia
Tourism is one of Virginia's most powerful industries - bringing in billions of dollars in tax revenue and supporting hundreds of thousands of jobs for Virginians. The facts and stats below are a glimpse of the positive economic impact of tourism in Virginia.
In 2011 Virginia Tourism:
What tourism tax revenue means to Virginia
Every $1 Virginia invests in tourism marketing generates $5 in tax revenue for the Commonwealth. That's a 5:1 return on investment.
Additional information on the economic impact of tourism in Virginia, including information for localities, is available at http://www.vatc.org/research/economicimpact.asp.
* 2011 statewide economic impact figures compiled by the
U.S. Travel Association for the Virginia Tourism Corporation.